Dean L. Osmundson, 88
Dean L. Osmundson, 88, of Marshalltown passed away peacefully at the Lund Family Hospice Home in Gilbert, AZ, on Tuesday, January 28th.
A Memorial Service will be held on Tuesday, February 4, at 2:00 PM at Trinity Lutheran Church in Marshalltown, IA.
Dean, son of Kernal and Anna Osmundson, was born in Radcliffe on May 9, l925.
He received all of his elementary and high school education in the Radcliffe Public Schools, graduating with the class of l942. In the fall of l944 he enrolled at Iowa State Teachers College in Cedar Falls and left college in 1945 subsequent to joining his father and brother, Bob, in the farm equipment business after their new building on Main Street was completed in the fall of 1946. He remained in the family business until the fall of 1949 when he was married to Audrey Claassen of Ackley, Iowa. The newly wed couple then moved to Minneapolis, Minnesota where he enrolled at the American Institute of Broadcasting, while Audrey worked in the office at Minneapolis Honeywell.
Following his broadcast training, Dean was employed as a staff announcer at Radio Station WLCX in LaCrosse, Wisconsin, and later was promoted to Program Director. In 1952 he was named Program Director at WBIZ in Eau Claire, Wisconsin, and in 1953 was transferred to KBIZ in Ottumwa, Iowa, in preparation for a television announcing position at a new station which was in the process of being constructed. All of the aforementioned stations were owned by the same corporation.
On December 16, 1955 Dean delivered the first weathercast on KTVO-TV where he continued as Chief Weathercaster and weekend news anchor through December 1957.
By this time the Osmundson family had grown to four. A son, Mark, was born in LaCrosse, Wisconsin and daughter Jean was born in Eldora, Iowa.
In January, 1958, Dean was hired by the Scripps-Howard Broadcasting Corporation at stations WMC-AM-FM in Memphis, Tennessee, where he would spend the next twenty-six years of his career in executive positions in the Radio Division, the last sixteen years prior to retirement as General Manager of WMC Radio.
Following retirement from Scripps-Howard in the fall of 1984, Dean resumed his broadcasting career and became CEO of the Dee Rivers Radio Corporation consisting of ten stations located in Memphis, Tennessee Savannah, Val Dosta and Atlanta, Georgia and Belle Glade, Florida. He retired from that position after three years in 1988.
In 1978 Dean and Audrey received a license for a radio station in Marshalltown, Iowa, and in 1978 built KDAO-AM. In 1984 they added KGCI -FM Grundy Center-Waterloo, KDAO-LPTV, Marshalltown, in 1987, KDAO-FM, Eldora, in 1993 and KTDV-FM in 2008. The Osmundson’s sold the Grundy Center-Waterloo station in 1998. Their son, Mark Osmundson continues to operate the Marshalltown-Eldora stations.
Throughout his career, Dean has been an active participant in civic, business and professional organizations. As a member of the National Speakers Association and President of Sales and Marketing International, he addressed meetings throughout the United States, Puerto Rice and Canada.
Dean served as president of many organizations including Ascension Lutheran Church Council, Ascension Towers, a 195 unit high rise building development for the elderly, Memphis Broadcasting Association, Tennessee Association of Broadcasters, Sales and Marketing Executives of Memphis and Sales and Marketing International and the Grundy Center Chamber of Commerce, and board member of Memphis Junior Achievement, Memphis Better Business Bureau and the Mid-South Fair.
For his community involvement he was named “Marketing Man of the Year” by the American Marketing Association, Distinguished Service Award from the Tennessee Association of Broadcasters, Outstanding Citizen Award from the American Legion, Distinguished Service Award and Outstanding Community Salesman Award from the Sales Executives Association of Memphis, and in 1998 inducted into the Iowa Broadcasters Association “Hall of Fame”.
Dean’s greatest joy was his family and friends. He cherished the accomplishments of his wife, children, grand children and great-grandson. He especially enjoyed family trips and special gatherings during holidays.
Left to cherish his memory are Audrey, his loving wife of 64 years, son Mark (Emily) Osmundson, Marshalltown, daughter Jean (Doug) Rother, Golden, CO, grandchildren Jessica (Jesse) Reeves, Broomfield, CO, Spc. Nicholas Rother, Ft. Bliss, TX, Eric Osmundson and friend Amanda Morrow, West Des Moines, Allison Osmundson, Marshalltown, great-grandson Sullivan Reeves, Broomfield, CO, as well as brother Donald (Clara) Osmundson, sister Beverly Fraser, and sister-in-law, Marcie Osmundson, as well as many nieces, nephews, family and friends.
Dean was preceded in death by his parents Kernal and Ann Osmundson, and brother Robert.
Boeke Funeral Homes of Radcliffe is handling arrangements