StubHub becomes a partner to ‘The Book of Mormon’
NEW YORK – The sheer gravitational pull of Broadway’s “The Book of Mormon” has attracted a new huge fan – StubHub.
The ticket-selling website said Friday it will provide direct access to premium tickets to the Tony Award-winning smash, marking the first time the site directly distributes tickets for a Broadway show.
Telecharge will remain the primary ticket seller for “The Book of Mormon,” but StubHub will offer premium tickets and exclusive ticket packages from the show’s box office. StubHub, the world’s largest reseller of tickets and a subsidiary of eBay Inc., is even sweetening the offer with a free show book and tote bag for each ticket purchased.